Short answer: Folk is a relationship CRM with strong enrichment and messaging sync. AICRM is a proactive CRM with a daily brief and a voice agent. AICRM costs $29, $79, $149 a month with no per-seat charge. Folk costs $30 to $60 (USD, per member per month, monthly billing (annual is 20% lower)). Choose Folk if you live in LinkedIn and WhatsApp conversations and want deep enrichment and sync. Choose AICRM if you want to be told what needs attention each morning and act on it by voice.
USD per month, no per-seat charge. 7-day free trial, card required.
USD, per member per month, monthly billing (annual is 20% lower)
Free plan: Not listed in the pricing table. Trial: 14 days with Premium features, no card. AI: AI assistants, Magic fields, research and workflow assistants, follow-up and recap assistants, voice notes; monthly usage caps apply.
| Feature | AICRM | Folk |
|---|---|---|
| Daily brief of what needs attention | Yes Daily Brief on the dashboard and emailed at 7am on weekdays: follow-ups due, unanswered emails, new signals, returning visitors, open tasks, customers gone quiet. | Partial Reminder emails at 9am plus a Notifications Center. No digest found. Source |
| Flags emails nobody replied to | Yes Flags one-to-one emails sent from AICRM with no reply after 3 to 14 days, cleared when an email, call or meeting comes in. Covers email sent through AICRM only. | Partial Follow-up Assistant spots follow-up opportunities and drafts emails. No explicit no-reply trigger found. Source |
| Alerts when a known contact returns to your site | Yes Known contacts back on your site appear in the Daily Brief with pages viewed and a suggested action. Prospects also identifies companies visiting (reverse-IP). | Not found Not found on the vendor pages we checked. |
| Do things by voice | Yes Voice agent with tools that read and write CRM data: find contacts, add contacts and tasks, reassign owners, build segments, draft campaigns. | Partial Records voice notes and scans business cards. Not a voice agent for CRM actions. Source |
Yes = offered as described. Partial = something related is offered, see the note. No = confirmed not offered. Not found = we did not find it on the vendor pages we checked on 2026-10-09; that is not proof the feature is missing.
AICRM is a full CRM underneath. Here is how the fundamentals compare with Folk.
| Feature | AICRM | Folk |
|---|---|---|
| Contacts, tasks and activity history | Yes Contacts with notes, tasks and an activity timeline, CSV import and export. Caps: 2,000 / 5,000 / 20,000 contacts by plan. | Yes People and company records, views and CSV import and export. No contact cap listed. Source |
| Sales pipeline for deals | No No deal pipeline today. Contacts move through lifecycle stages (lead, customer) instead, and the Daily Brief tells you who to follow up. | Yes Pipeline management on Standard; custom objects and deals on Premium. Source |
| Email campaigns to a segment | Yes AI audience segments (behaviour, inactivity, lifecycle stage, lead score, industry, source) with campaigns sent straight to them. Included in every plan. | Yes Email campaigns on Standard, sequences on Premium. Source |
| Automations | Yes Lifecycle and segment-triggered emails, nurture and re-engagement. No usage limit on automations. | Yes Workflow Assistant on Standard; sequences on Premium. Source |
| Forms that create contacts | Yes Embeddable forms and website visitor tracking that links page views to submissions. Included in every plan. | Not found Not found on the vendor pages we checked. |
| Calendar and booking pages | Yes Google Calendar sync and public booking pages. | Partial Email, calendar and WhatsApp sync. No booking page found. Source |
| Integrations | Partial Google Calendar, CSV import and export, and BCC email logging. A much shorter list than the platforms alongside. | Yes 5,000+ integrations, LinkedIn extension and WhatsApp sync. Source |
| Free plan | No No free plan. 7-day free trial with full features, card required up front. | Not found Not listed in the pricing table. 14-day trial. Source |
Yes = offered as described. Partial = something related is offered, see the note. No = confirmed not offered. Not found = we did not find it on the vendor pages we checked on 2026-10-09; that is not proof the feature is missing.
you live in LinkedIn and WhatsApp conversations and want deep enrichment and sync.
you want to be told what needs attention each morning and act on it by voice.
AICRM is $29, $79 or $149 a month with no per-seat charge, limited by voice minutes and contacts. Folk is Standard $30, Premium $60, Enterprise From $100 (USD, per member per month, monthly billing (annual is 20% lower)). Prices read from https://www.folk.app/pricing on 2026-10-09. Currencies differ, so check the vendor page before deciding.
Free plan: Not listed in the pricing table. Trial: 14 days with Premium features, no card. AICRM has no free plan; it has a 7-day free trial with full features and a card required up front.
Choose Folk if you live in LinkedIn and WhatsApp conversations and want deep enrichment and sync.
Choose AICRM if you want to be told what needs attention each morning and act on it by voice.
All read on 2026-10-09.