Short answer: Attio is a flexible, data-model-first CRM for teams. AICRM is an opinionated CRM that tells you what matters each day. AICRM costs $29, $79, $149 a month with no per-seat charge. Attio costs $46 (£34) to $99 (£74) (USD, converted from GBP, per user per month, monthly billing (annual is about 20% lower)). Choose Attio if you want to model your own objects and workflows, and have someone to configure them. Choose AICRM if you want the CRM to work out of the box and push the right contacts to you.
Prices quoted in pounds are converted to dollars at £1 = $1.34 (approximate, October 2026) with the vendor's own figure in brackets.
USD per month, no per-seat charge. 7-day free trial, card required.
USD, converted from GBP, per user per month, monthly billing (annual is about 20% lower)
Free plan: Yes, up to 3 seats. Trial: 14 days on Pro. AI: Ask Attio, AI agents, call intelligence and auto-summaries, run on seat and workspace credits.
| Feature | AICRM | Attio |
|---|---|---|
| Daily brief of what needs attention | Yes Daily Brief on the dashboard and emailed at 7am on weekdays: follow-ups due, unanswered emails, new signals, returning visitors, open tasks, customers gone quiet. | Partial Daily digest email of overdue and due-today tasks. Tasks only. Source |
| Flags emails nobody replied to | Yes Flags one-to-one emails sent from AICRM with no reply after 3 to 14 days, cleared when an email, call or meeting comes in. Covers email sent through AICRM only. | Not found Not found on the vendor pages we checked. |
| Alerts when a known contact returns to your site | Yes Known contacts back on your site appear in the Daily Brief with pages viewed and a suggested action. Prospects also identifies companies visiting (reverse-IP). | Partial Through third-party integrations such as Snitcher, not built in. Source |
| Do things by voice | Yes Voice agent with tools that read and write CRM data: find contacts, add contacts and tasks, reassign owners, build segments, draft campaigns. | Partial Ask Attio is a text chat assistant that can create records, tasks and drafts. No voice input found. Source |
Yes = offered as described. Partial = something related is offered, see the note. No = confirmed not offered. Not found = we did not find it on the vendor pages we checked on 2026-10-09; that is not proof the feature is missing.
AICRM is a full CRM underneath. Here is how the fundamentals compare with Attio.
| Feature | AICRM | Attio |
|---|---|---|
| Contacts, tasks and activity history | Yes Contacts with notes, tasks and an activity timeline, CSV import and export. Caps: 2,000 / 5,000 / 20,000 contacts by plan. | Yes Up to 50,000 records on Free, 250,000 on Plus, 1,000,000 on Pro. Source |
| Sales pipeline for deals | No No deal pipeline today. Contacts move through lifecycle stages (lead, customer) instead, and the Daily Brief tells you who to follow up. | Yes Deals are an object you configure. Object limits apply per plan. Source |
| Email campaigns to a segment | Yes AI audience segments (behaviour, inactivity, lifecycle stage, lead score, industry, source) with campaigns sent straight to them. Included in every plan. | Partial Bulk sending of 10 to 50 emails at once and sequences on Pro. Not a campaign tool. Source |
| Automations | Yes Lifecycle and segment-triggered emails, nurture and re-engagement. No usage limit on automations. | Yes Workflows and sequences; credits apply to AI workflows. Source |
| Forms that create contacts | Yes Embeddable forms and website visitor tracking that links page views to submissions. Included in every plan. | Not found Not found on the vendor pages we checked. |
| Calendar and booking pages | Yes Google Calendar sync and public booking pages. | Not found Not found on the vendor pages we checked. |
| Integrations | Partial Google Calendar, CSV import and export, and BCC email logging. A much shorter list than the platforms alongside. | Yes Email and calendar sync, workflows and a third-party app marketplace. Source |
| Free plan | No No free plan. 7-day free trial with full features, card required up front. | Yes Free for up to 3 seats. Source |
Yes = offered as described. Partial = something related is offered, see the note. No = confirmed not offered. Not found = we did not find it on the vendor pages we checked on 2026-10-09; that is not proof the feature is missing.
you want to model your own objects and workflows, and have someone to configure them.
you want the CRM to work out of the box and push the right contacts to you.
AICRM is $29, $79 or $149 a month with no per-seat charge, limited by voice minutes and contacts. Attio is Free $0 (£0), Plus $46 (£34), Pro $99 (£74), Enterprise Custom (USD, converted from GBP, per user per month, monthly billing (annual is about 20% lower)). Prices read from https://attio.com/pricing on 2026-10-09. Currencies differ, so check the vendor page before deciding.
Free plan: Yes, up to 3 seats. Trial: 14 days on Pro. AICRM has no free plan; it has a 7-day free trial with full features and a card required up front.
Choose Attio if you want to model your own objects and workflows, and have someone to configure them.
Choose AICRM if you want the CRM to work out of the box and push the right contacts to you.